On Ventura Blvd Magazine: The Story of How I Co-founded Vamigas

Check out my IVF journey - and my hometown story - over at the always awesome Ventura Blvd Magazine: “There was no clean beauty brand that was authentic and outwardly speaking to the Latina community,...

I'm Talking to Oprah About Joy And The Señora Life

Guess what - I'm going to be talking to Oprah tonight! The secret is out!  I am so excited to announce that I’m an Oprah Insider and tonight will be on a “Life You Want” class,...

Señora Chronicles: What We Can Learn From Our Ancestors, Abuelitas, And Comadres From Our Past

 We have been thinking a lot about the señoras in our ancestral lines. Gently going about their day, doing little things that were likely so natural to them: gardening, making tea, baking pan amasado, listening to la...

Señora Chronicles: Panza Laughs, And Why Señoras Look Inwards to be Happy

(Photograph by @nika)  At Vamigas we have been talking to many people about our Señora eras and Señora lives, and we're noticing there are many different definitions of the term. For some folks it just means you have...

Vamigas Is on Oprah Part 2!

Our Beauty Editors Love These Latinx- and Hispanic-Founded Beauty Brands Support them during Latinx Hispanic Heritage month—and long after. As proud Latina women and beauty editors at Oprah Daily, we love to use and support...

Belleza No Toxica: What's The Problem With Estos Cochinos Ingredientes in Personal Care Products?

There's a problem in the personal care industry and we need to talk about it - as women but particularly in the Latin and Hispanic community.  We want to preface this blog post by saying that we are not...

I Got On Oprah!

I was so proud to be able to honor my two beautiful and strong abuelitas, thanks to this incredible series by Women's Health, and Oprah Daily in time for Hispanic Heritage Month. Oprah even gave us...

Señora Chronicles: Joanna Vargas On Her Abuelita, Her Latina Señora Era & A Lovely Mask Ritual

Having lived in in LA for many decades, you always hear about the best of the best in beauty treatments. I had always heard whispers about this magical name -  Joanna Vargas. Vargas is one of the most sought...

(NBC News) 70+ Latino-owned businesses to support in 2022 and beyond

By Mili Godio, Zoe Malin and Justin Redman Ellen Bennett was at her company's factory in Vernon, California, in March 2020 when she found out Los Angeles County was going into lockdown because of Covid-19. For her company, Hedley...

(Hispanic Heritage) If You're Doing These 3 Things, Then You're Definitely In Your Señora Life

I admit it, Christina and I have been bitten by the Señora life bug. As I wrote about previously, señora era has many loose meanings, but there are several ideas that tie it together and we're talking...

14 Latina-Owned Beauty Brands to Support this Hispanic Heritage Month - Hello Giggles

If you’re anything like us, you’re always on the hunt for new products and small businesses to support and love. We’ve just entered Hispanic Heritage Month, making it a perfect time to discover some cool Latina-owned beauty...

Vamigas x JCPenney x Thirteen Lune on Women's Wear Daily!

CEO Marc Rosen on the Playbook for Transforming JCPenney   At JCPenney, the balance sheet has been cleaned up, the management team rebuilt and the store fleet rationalized. And there’s new ownership that’s beginning to invest...

The Hidden Meaning of Your Señora Era & Why It's Okay To Be Anti-Hustle

You've heard it on Tik Tok and Instagram. What does Señora mean, and what does it mean to say you're living your Señora life?  Join 50,000 Señoras here Technically, a Señora is a Mrs. or Ms. or a...

IPSY: 30 Women-Founded Brands Changing the Beauty Industry

  Next time you’re walking down the beauty aisle at your local drugstore, or you’re shopping for your next holy grail product online, take note of how many brands you know are founded by women...

Female Disruptors: Ann Dunning of Vamigas On The Three Things You Need To Shake Up Your Industry

Ann is #firstgen Chilean-American, born in Chile and raised in LA. She went on to attend UCLA and USC, and ended up in Silicon Valley helping hundreds of startups with growth. She is a Public...