Christina Kelmon, CEO of makeup brand Belle en Argent and co-founder of the wellness and skincare line Vamigas, started her businesses after reading studies that found Latinas have more hormone-disrupting chemicals in their bodies than white women —which plays a part in higher rates of infertility, breast cancer and preterm...

To speak to Latinas, Vamigas weaves their culture into products by incorporating ingredients from Latin and South America. For example, Luz de Sur, the brand’s hero product, has a blend of eight Latin American botanicals. The botanicals are rosa mosqueta, chia, prickly pear, papaya, jojoba, maracuja, maqui and açaí.