These Latinx-owned makeup, skin, and hair brands highlight the beauty and vibrancy of the community (and are perfect for your next shelfie).
This isn't Christina Kelmon's first foray into the beauty business: She founded makeup brand Belle en Argent in 2016. But three years later, she joined Ann Dunning, and the duo started their skin-care brand, Vamigas. For each of their products, they source ingredients — like babassu, prickly pear, yerba maté, and maracuja — straight from Latin American countries. The brand's signature product is the best-selling face oil, Luz de Sur.