We are thrilled to be one of the recipients of the Tequila Don Julio Fund, where we were awarded $20,000, which will help us as we launch at some major retailers in 2023.
The Don Julio folks even sent their production team to shoot at the Vamigas Ranchito, where I got to talk about our journey, what's coming up for us in 2023, and how we want to take the powerful Chilean Rosa Mosqueta to millions of AM and PM routines all over the country.
Tequila Don Julio was founded nearly 80 years ago by Don Julio González, a man deeply devoted to not only his craft but also to taking care of his own within his hometown of Atotonilco El Alto in the Highlands of Jalisco where the tequila continues to be made today.
And seriously isn't it your absolute favorite type of tequila for celebrations with the familia?
The Tequila Don Julio Fund* was established to help them take care of their own with a commitment of $1 million over the next four years.
This was with a partnership with ALPFA, whose mission is to empower and develop Latino men and women as leaders of character for the nation.
The Don Julio fund is given every year to Latino and Hispanic small business like you!
Interested in applying? Head to their website and sign up to be updated when their applications open for next year's awards!