If you’re anything like us, you’re always on the hunt for new products and small businesses to support and love. We’ve just entered Hispanic Heritage Month, making it a perfect time to discover some cool Latina-owned beauty brands you may have never heard of that deserve to be incorporated into your daily routine.
Did you know that Hispanics make up 18.5% of the country’s population, but also 30% of all cosmetic and beauty purchases? So naturally it makes sense for there to be a need for amazing Latina-owned beauty brands on the market as they cater to all skin and hair types and tones.
From nail polishes inspired by cities in Latin America, to Chilean dry oils, here are 14 Latina-owned brands to support this Hispanic Heritage Month and beyond.